Research & Market Intelligence
Data, insight and experience for informed decisions in Greek luxury real estate
Our role is to provide clarity. We monitor demand, pricing, destination trends, buyer profiles, international capital flows and the evolution of Greece’s most important luxury markets. We share this intelligence because informed clients make informed decisions.
Latest report The State of Greek Luxury Property at Mid-Year 2026: What Our Data Shows Our semi-annual market report, drawn from a transaction record exceeding €650 million in tracked property value, finds a market that has returned to its long-term trajectory with margin — and changed in composition along the way. Here is what the first half of 2026 established. Read the ReportMarket Pulse
- 8.7%†
- Greek residential prices, year on year
- 800K†
- Golden Visa threshold, prime regions
- 650M
- Completed luxury transactions
- 2,145
- Benchmark properties analysed
Apartment price index, all urban areas, 2024
Bank of Greece
Attica, Thessaloniki, Mykonos, Santorini & larger islands; €400K elsewhere
Law 5100/2024
Cumulative GSIR transaction volume
The State of Greek Luxury Property at Mid-Year 2026
Proprietary pricing dataset behind our research
Voices of Affluence, 2025
Sources cited per figure. † indicative, pending verification.
Advisory
Start with your goal
For buyers
Buying property in Greece
The complete acquisition roadmap for international buyers — every stage, document, cost and tax, from first shortlist to final registration.
- The 8 stages of a Greek property purchase
- Transfer tax, notary, legal and registration costs
- Due diligence: what your lawyer and engineer must check
- Golden Visa thresholds and eligibility
Read the Buying Roadmap
For sellers
Selling a significant home
How significant Greek homes are valued, prepared, positioned and sold to an international buyer pool.
- Valuation logic for rare and record-setting properties
- Documentation and legal readiness before listing
- Presentation, positioning and international reach
- Negotiation to completion
Read the Selling Guide
For investors
Greek Golden Visa
Residence-permit-by-investment: current thresholds by region, qualifying investments, restrictions and compliance.
- €800K / €400K / €250K threshold map
- Qualifying property types and restrictions
- Application process and timeline
Read the Overview
Destinations
Destination Intelligence
Greece is a collection of distinct micro-markets. Compare them on the fundamentals.
Research
Proprietary Reports & Market Research
Our reports combine proprietary company data, transaction experience, buyer-demand analysis and insights from the Sotheby’s International Realty network. They are designed to help clients understand where the market is today and where it may be heading.
From ultra-high-net-worth buyer behaviour to Mediterranean market comparisons and destination-level demand, our research provides a more complete view of Greece’s luxury residential sector.
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The State of Greek Luxury Property at Mid-Year 2026: What Our Data Shows
Twice a year, Greece Sotheby’s International Realty publishes a full institutional review of the Greek luxury residential market — demand patterns, pricing dynamics, and buyer composition, measured from our proprietary enquiry and transaction records rather than from sentiment or anecdote.
Read the Report
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Voices Of Affluence: The first UHNWI survey on Greek luxury real estate
Greece Sotheby’s International Realty presents the first comprehensive study of the Greek luxury residential market based on real transaction data. The analysis draws from 250 participants within the company’s database of 14,300 active contacts and is validated by €550 million worth of transactions.
Read the Report
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Mid-Year Market Update — Greece Sotheby’s International Realty
In a year marked by geopolitical uncertainty and a softening of buyer enquiries across global luxury real estate, Greece’s prime and super-prime market has shown both resilience and opportunity.
Read the Report
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Sotheby’s International Realty: Leading the Global Luxury Conversation
In the first half of 2025, Sotheby’s International Realty achieved the highest global visibility among luxury real estate brands. According to Meltwater, the brand captured 28% of all press volume and 27% of total press reach, confirming its leadership across international media platforms.
Read the Report
Transaction Intelligence
Market intelligence is strengthened by real transaction experience — from waterfront villas and island estates to historically important residences and trophy properties in Greece’s most sought-after destinations.
- 650M
- in completed luxury and ultra-luxury residential transactions
- 30
- national sales records set across Greece
- 17
- Sotheby’s International Realty offices contributing global insight
Perspective
Thought Leadership
Luxury real estate is shaped by more than supply and demand. It is influenced by lifestyle shifts, global mobility, wealth creation, regulation, architecture, hospitality, infrastructure and the way people choose to live.
Our thought leadership explores these wider forces and their impact on Greece. Through market commentary, interviews, opinion pieces and long-form reflections, we examine the future of luxury living and Greece’s evolving role in the global property landscape.
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The Circle
Reflections on luxury, property and the evolution of Greece
Thought leadership from Savvas Savvaidis and the Greece Sotheby’s International Realty team on the forces shaping the Greek luxury property market.
Visit The Circle
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CEO Commentary
Market perspective from Savvas Savvaidis
Interviews, articles and commentary on buyer demand, Greece’s international positioning, luxury market maturity and long-term trends.
Coming soon
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Press & Market Commentary
Greece Sotheby’s International Realty in the conversation
Selected media mentions, interviews and articles where the company contributes insight into the Greek and Mediterranean luxury property market.
Coming soon
Private clients
Request a Private Market Briefing
For clients considering a significant acquisition or sale in Greece, Greece Sotheby’s International Realty can provide a confidential market briefing tailored to a specific destination, property type, budget or strategic objective.
- current buyer-demand patterns
- destination and micro-market analysis
- comparable sales context, where available
- pricing and positioning guidance
- international buyer and referral-network observations
- legal, technical and transaction-process considerations
- recommended next steps for acquisition or sale
FAQ
Frequently Asked Questions
What is Greece Sotheby’s International Realty’s Research & Market Intelligence hub?
It is a central resource for proprietary research, market reports, local market guides, buyer and seller advisory content, transaction intelligence and thought leadership on the Greek luxury residential market.
Why does market intelligence matter in luxury real estate?
Luxury real estate is shaped by scarcity, buyer behaviour, privacy, architecture, destination appeal, infrastructure, regulation and international demand. Better information helps buyers and sellers make better decisions.
Is the research based only on public data?
No. Greece Sotheby’s International Realty combines public market context with proprietary company data, transaction experience, buyer-demand analysis, local expertise and insights from the Sotheby’s International Realty network.
Can clients request private advice?
Yes. Qualified buyers and sellers may request a private market briefing tailored to a specific location, property type, budget or strategic objective.
Do the advisory guides replace legal or tax advice?
No. The guides are designed to inform clients and help them prepare. Buyers and sellers should always obtain independent legal, tax and technical advice before completing a transaction.