Sotheby’s International Realty® takes a bite out of the big apple this summer in partnership with the Sotheby’s International Realty Manhattan Brokerages by launching an impressive new campaign in Times Square, New York.
Two large screens totalling 1,914 sq. ft of viewing area, measuring 53’ x 20’ (vertical screen) and 22’ x 34’ (horizontal screen), will feature a series of video instants showcasing extraordinary properties from New York and around the world. From August 1st until the end of September 2019, New Yorkers and visitors alike will be inspired by the amazing images flashing before them twice hourly for 21 hours per day, bringing some of the world’s most beautiful homes into the heart of the city for all to see. And we are talking approximately 1.5 million passersby on a daily basis, which is an outstanding number of people to reach any given moment!
Everyone knows that New York is a global hub for commerce and business and it has maintained its position for several years as the #1 referral market in the Sotheby’s International Realty® network. More than $630 million in referrals were placed from New York City across the US and to markets such as New Zealand, Italy and Japan in the last five years. When it comes to maximum exposure for the sale of your property, Sotheby’s International Realty® is the only real estate brand that can offer such extensive worldwide reach in some of the most important hotspots, introducing buyers to the world’s most extraordinary homes. All they have to do is look up at the screens and enjoy something truly exceptional!